Tag: DesignStrategy
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When interfaces stop asking for clicks
I needed some time to understand what is really changing in our field.Not just new tools.Not just faster models.Something deeper. We’re moving from a world where the user executes,to a world where the user expresses. And this shift touches the core of what we do as designers. Before: we arranged screens For years, our job…
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Introduction to AI Product Design: A New Era of Human-Centered Intelligence
For years, digital product design has been grounded in one simple idea: make things usable.Clear flows, clean interfaces, predictable patterns — the foundations we all learned and practiced. But something has shifted. AI is no longer a tool that sits in the background.It’s becoming a thinking partner, a decision-maker, and an active participant inside our…
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We Don’t Just Design Flows. We Design Time.
1. The Hidden Dimension of UX When we talk about UX, most discussions orbit around flows, screens, and usability.But there’s a dimension that often goes unnoticed: time. Every product shapes how people experience time: Bad design steals time. Good design respects it. 2. The Myth of Efficiency We’ve been trained to think about “reducing clicks” as…
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Behavioral UX: Why Usable Isn’t Enough
For over a decade, UX has been defined by one golden rule:👉 “Make it usable. Remove friction. Keep it simple.” This approach was revolutionary when websites and apps were clumsy, text-heavy, and confusing. A designer’s job was to remove obstacles and help people complete tasks without frustration. But in 2025, that mantra feels outdated. Usability is no…
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